You are reading the 2025/26 Academic Calendar. The 2024/25 version remains in effect until August 31, 2025 and is available here.

MGMT_O - 220: Introduction to Marketing

MGMT_O 220 (3) Introduction to Marketing

Concepts, analyses, and activities that comprise marketing management; practice with assessing and solving marketing problems. [3-0-0] Credit will be granted for only one of MGMT_O 220 or COMM_O 296. Prerequisite: All of MGMT_O 100, PSYO_O 111. Second-year standing and 3 credits of ENGL_O. Corequisite: MGMT_O 110.

UBC Okanagan Academic Calendar 2025/26

Okanagan Campus

3333 University Way
Kelowna, BC Canada
V1V 1V7

UBC Crest The official logo of the University of British Columbia. Urgent Message An exclamation mark in a speech bubble. Caret An arrowhead indicating direction. Arrow An arrow indicating direction. Arrow in Circle An arrow indicating direction. Arrow in Circle An arrow indicating direction. Chats Two speech clouds. Facebook The logo for the Facebook social media service. Information The letter 'i' in a circle. Instagram The logo for the Instagram social media service. Linkedin The logo for the LinkedIn social media service. Location Pin A map location pin. Mail An envelope. Menu Three horizontal lines indicating a menu. Minus A minus sign. Pencil A pencil indicating that this is editable. Telephone An antique telephone. Plus A plus symbol indicating more or the ability to add. Search A magnifying glass. Twitter The logo for the Twitter social media service. Youtube The logo for the YouTube video sharing service.